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 Title of Presentation:
“Tuning into WIIFM” – Delivering Compelling Content with Real-World
Relevance!
Description:
This multi-media and interactive session explores the practical
applications of harnessing “selfless-selfishness” strategies to meeting
your individual
goals by understanding and
meeting the needs of others
first.
Objectives:
Attendees of this talk
gain an intimate understanding of powerful persuasion and influence
techniques that foster learning inside and outside of the classroom,
board room, or meeting.
Participants
learn proven strategies that encourage subject matter buy-in to aid in
student satisfaction, retention, and recruitment. Session information
empowers attendees to take a macro-view of their messages’ impact and
long-term relevance. This session is for teachers, sales professionals,
and management or supervisory personnel.
Key Points:
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Understand why your favorite subject is not necessarily what you
think it is.
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Learn why everyone is broadcasting the "WIIFM" frequency;
why most people miss it; and
how tuning-into it benefits YOU in ways you've not considered.
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Discover the communicational difference between details vs.
discovery; lectures vs. learning.
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Learn how the power of "selfless-selfishness" can positively
transform all of your personal and professional relationships.
Abstract:
To truly have an impact in business, industry, or education and beyond, we all need to be tuned
into the “WIIFM” frequency that others are continually broadcasting.
Incorporating “selfless-selfishness” strategies into our daily
interactions by effectively answering the question “What’s In It For
Me?” for others, produces a win/win outcome for all parties involved. In
today’s dynamic, customer service economy, the most effective among us
are those who are “smart” emotionally and socially, and are superior
communicators. Sharpening the
intuitive skills necessary to successfully manage our personal and
professional interactions with others is an all-important art and
science. Possessing high-levels of these skills is no longer nice, but
necessary to truly influence successful outcomes at home and on-the-job.
Speaker Bio:
Tom Leu, M.S. is a Member of the National Speakers Association and the Distance Learning Department Chair at Rockford
Career College in Rockford, IL. With degrees in Psychology and
Sociology, Tom is an expert on the art and science
of “communichology™”
– where communication and psychology collide. Tom frequently writes
and speaks on
topics pertaining to emotional and social intelligences, persuasion and
influence, college and career success skills, and eLearning strategies
among others. Tom’s professional career includes extensive experience as
an award-winning sales and marketing executive, corporate trainer,
recruiter, radio
and television host, business owner, writer and photographer.
Room/Technial Requirements:
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PC or MAC running Microsoft Powerpoint, projector, screen, speakers for
room audio/video, handheld, headset, or lapelle microphone (if applicable),
and internet access.
 Contact Tom Leu for
speaking engagements,
use of writings, or photographic images at → LSR, Inc. | P.O. Box 7733 |
Rockford, IL 61126 |
tomleu@att.net
All content copyright
© 2001-2011 by
Tom Leu |
tomleu@att.net
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